About LUST

Bart Sheldrake, Owner/Craftsman

With 17 years of experience manufacturing spacecraft with Lockheed Martin, Bart started Lighten Up Speed Technologies in 1997—combining his passions for fine engineering and competitive cycling.

Bart has been racing bikes competitively since 1979. As a result of this background, Bart demands—and provides—comfort, performance and craftsmanship in each and every LUST product.

Recent racing highlights:

3rd Place, 2004 Masters National Championships Road Race
2nd Place, 2004 Masters National Championships Tandem Time Trial
3rd Place, 2004 Masters Bob Cook Memorial Mt. Evans Hill Climb
4th Place, 2003 Masters National Championships Road Race
3rd Place, 2003 Masters Bob Cook Memorial Mt. Evans Hill Climb
5th Place, 2002 Masters National Championships Road Race
2nd Place, 2001 Masters National Championships Road Race
Best All-Around Rider, 2001 Master’s National Championships
2nd Place, 2001 Masters National Championships Cyclocross
Best All-Around Rider, 2001 Masters Colorado BAR Series

“ Every LUST product is hand-crafted, designed and custom built by me for each individual customer.”
--Bart Sheldrake
Owner/Craftsman